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Exploring Pacvue Commerce with Geoffrey & Luke
In this Q&A video, Pacvue's team of in-house experts explain how a unified approach to commerce and retail media is helping brands drive better performance with greater efficiency.

The Ultimate Guide for Brands Utilizing Target’s Retail Media Network in 2025
Target’s retail media network, Roundel, is one to watch in 2025. Why? Target has created an exciting value proposition for brands wanting a little more bang for their buck. As competition continues to rise, Target’s Roundel is offering an appealing combination of easy-to-use tools, value-for-money advertising options, and one of the largest first-party data sets […]

EU Commerce Deep Dive Series: Italy Trends & Insights
Italy is a key player in the global eCommerce market, with a population of over 60 million people and a strong digital infrastructure. This article outlines the trends, challenges, and opportunities across Italy’s eCommerce sector, highlighting how platforms like Pacvue can help drive business success. Market Overview Italy’s eCommerce market has seen remarkable growth over […]

Managing Profitability in 2025: Why Your Brand Needs Revenue Recovery
In just six months, Duracell was able to reclaim Amazon vendor fees of no less than $1 million without breaking a sweat. That’s one million USD channeled back into the business, by challenging discrepancies in their Amazon account alone. To keep returns high, costs of recovery low, and process claims faster, they used a combination […]
Inside Retail Media: 1-on-1 with Roundel’s Brittany Marzette
In our latest “Inside Retail Media” interview, Pacvue’s Melissa Burdick sits down with Brittany Marzette, Sr. Director, Partner Solutions Group at Roundel, to explore how signal sharing, advanced measurement, and AI-driven targeting are reshaping retail media.

Honoring Women Leaders in Retail Media – Presented by Pacvue
In celebration of Women’s History Month, we’re honoring the women leaders driving innovation and breaking barriers in retail media and commerce.

Industry Leaders Demystify AI-Powered Search Over Breakfast
It’s no secret—AI is the latest technological gold rush. This year, Microsoft is investing $80 billion to build AI-enabled data centers for training AI models and deploying AI-powered and cloud-based applications. And they’re not alone. Heralded as the next industrial revolution, AI is already transforming the way business is conducted, including the way we search, shop, […]

Why 2025 Will Be the Year of Full-Funnel Retail Media for Agencies
Discover how Pacvue enables brands to drive full-funnel success with Walmart Onsite Display advertising in this actionable blog post.

The Pet Economy in Europe: Market Trends and Insights for 2025
The European pet industry is undergoing rapid expansion, projected to reach $131.3 billion (€121.6 billion) by 2025 and exceed $164.7 billion (€152.5 billion) by 2030, making up nearly a third of the global pet market. This growth presents a massive opportunity for pet brands and agencies looking to leverage retail media networks (RMNs) such as Amazon, […]

Introducing Pacvue Commerce for Target: Pacvue Unveils First Fully Integrated Omnichannel Solution for Unified Retail Operations Management
Integrated solution merges retail operations data with advanced analytics, automation to improve operational efficiency and drive better business outcomes for Amazon and Target suppliers. The Pacvue Commerce Solution now includes integrated commerce data for Target. This is the only fully integrated omnichannel solution developed to connect store operations, inventory management, digital shelf, promotional activities, search and […]
Inside Retail Media: 1-on-1 with Walmart Connect’s Diana Finster
In this exclusive one-on-one conversation, Pacvue’s Melissa Burdick sits down with Diana Finster, Head of Agency, Media & Tech Partnerships at Walmart Connect, as part of Pacvue’s 2025 “Inside Retail Media” interview series to explore how brands can maximize their reach and impact.

EU Commerce Deep Dive Series: Spain Trends & Insights
Spain is a significant player in the global eCommerce landscape, boasting a population of over 47 million and a rapidly developing digital infrastructure. The Spanish eCommerce market presents substantial opportunities for brands and agencies aiming to enhance their online presence. This article will examine the key trends, challenges, and opportunities shaping Spain’s eCommerce sector, as […]




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