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Strategy & Trends

Amazon Tools League Open Forum with Pacvue & Trellis

David Zimmermanm, host of Amazon Tools League, sat down with top leadership from Pacvue and Trellis to discuss what makes these two products stand out in the advertising market.

Data & Insights
Strategy & Trends

Navigating the Digital Data Ecosystem: Unlocking Opportunities for Growth

The digital data ecosystem is constantly evolving and changing as new data sets become available and brands work to connect the dots between each piece of the ecosystem. The important element for brands is learning how to navigate the complexity, break down silos in their organizations and turn insights into action at every step on […]

Strategy & Trends

Firstmovr – The Maitrix: Accelerating Retail Media Campaign Performance with Automated Insights

Discover how to use AI for eCommerce with real-world use cases, from generative AI image creation to automated dayparting and strategic budgeting for tentpole events.

100824 The Exit Announcement 16-9
Strategy & Trends
Read time 5 minutes
October 24, 2024

The Exit – Episode 2: Wendi Held

In Pacvue’s new interview series, The Exit, Pacvue President Melissa Burdick talks with founders, executives, and agency leaders about their journey to partnering or merging with another company to take their business to the next level. Viewers will learn valuable tips on building and scaling companies directly from today’s top voices in retail media.  Wendi Mathis […]

Strategy & Trends

The Exit: How Adam Ortega Grew the Ortega Group from Startup to Acquisition

In this first episode of The Exit, Melissa talks to Adam Ortega, the co-founder of Ortega Group, an account management and performance marketing firm that was acquired by Tinuiti in 2021.

Prime Day 2024 Recap with Monks
Data & Insights
Strategy & Trends

Prime Day Recap 2024 with Monks

Expert Interview: Pacvue's Melissa Burdick sat down with the team from Monks to discuss learnings from Prime Day 2024 and opportunities for Cyber-5 2024

e-Comas Prime Day Recap 2024 Video Cover
Data & Insights
Strategy & Trends

Amazon Prime Day 2024 Recap with e-Comas

Expert Interview-Melissa Budick, Co-founder and President of Pacvue sat down with Jérôme de Guigné of e-Comas to discuss their learnings from Prime Day 2024.

Strategy & Trends

Recording: 2024 Amazon Prime Day Summit

Watch Pacvue's session from Amazon Ads 2024 Prime Day Summit to learn how to tailor your full-funnel strategy to meet your Prime Day goals.

Exploring the Future of Retail Media with Jeffrey Bustos: Trends and Forecasts

Find out what brands are asking about retail media networks, the pros and cons of using generative AI for retail media creatives, and more.

Q2 2023 Retail Media Performance Data

See how your retail media performance compared with the benchmarks.

2023 Q1 CPC Webinar: Unlocking Profitability with Ad Performance Insights and Strategies

2023 Q1 CPC Webinar: Unlocking Profitability with Ad Performance Insights and Strategies

Exclusive insights from Pacvue’s comprehensive research on Q1 ad performance for both Amazon and Walmart.

Bridging the Gap Between Sales & Marketing in eCommerce

Bridging the Gap Between Sales & Marketing in eCommerce

With increased economic uncertainty and limited consumer spending, now more than ever alignment between sales & marketing teams is required to drive market share and revenue growth.

Awards & Recognitions