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iROAS Announcement
Press Release
September 17, 2024

Pacvue Debuts New Incrementality Console to Help Advertisers Grow Incremental Revenue with Accurate and Actionable Insights

Using an industry-leading proprietary model, Pacvue provides a highly precise estimate of the incremental sales generated from marketing activities, enabling brands to optimize their ad strategy to have greater overall impact.

Press Release
September 9, 2024

Pacvue Appoints New Chief Executive Officer and Strengthens Board of Directors

Rahul Choraria appointed CEO of Pacvue, Sandeep Kella appointed to Executive Chairman of Pacvue.

Press Release
August 19, 2024

Pacvue Wins 2024 MarTech Breakthrough Award for Campaign Management Innovation

We’re excited to announce Pacvue won the category “Campaign Management Innovation” in this year’s MarTech Breakthrough Awards.

Pacvue x GroupM Partnership
Press Release
August 13, 2024

GroupM and Pacvue Announce the launch of Integrated Commerce Management Solution

We’re excited to announce that Pacvue has partnered with GroupM to launch a global Integrated Commerce Management solution.

News
July 1, 2024

Non-Endemic Advertising Explainer 2024

Alex Juday, Sr. Director, Global Expansion at Pacvue, shares how non-endemic advertising will impact the retail media landscape in EMARKETER’s latest report.

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