2026 Q1 Retail Media Benchmark Report
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As brands enter 2026 with sharper expectations around efficiency, incrementality, and profitability, Q1 will become a critical proving ground for retail media strategy. With budgets recalibrated and performance under closer scrutiny, advertisers adjusted how and where they invested across Amazon, Walmart, Target, and other leading retail media networks.
The 2026 Q1 Retail Media Benchmark Report breaks down how advertisers performed in the first quarter of the year, highlighting early-year benchmarks, budget allocation shifts, and evolving shopper behavior that are shaping retail media strategy for the rest of 2026.
By reserving your copy, you’ll receive access the moment the report is released, along with benchmarks sourced from thousands of advertisers and billions in ad spend, giving you the context needed to compare performance, validate early-year decisions, and plan confidently for the quarters ahead.
