Beyond Amazon: Omnichannel Strategies for Winning Cyber 5 Across Retail Media Networks
Retail media is now a multi-billion-dollar market and it’s growing faster than any other digital channel. With more investment comes higher expectations for measurable ROI. And with Cyber 5 right around the corner, brands face more pressure than ever to maximize performance across every Retail Media Network (RMN).
Unwrap Higher Returns: Prepping Your Cyber 5 Strategy for Success
Agility is key to winning Cyber 5. Even the strongest strategies can unravel if a competitor drops price, creative falls flat, or inventory runs out. To succeed, you need the ability to adjust quickly and make decisions in the moment. Most brands struggle with the level of responsiveness needed to win because they rely on […]
Women in Commerce: 1-on-1 with Julie Wainwright, CEO at AHARA
Hear from Julie Wainwright, who launched and scaled The RealReal into a billion-dollar business, in this actionable interview!
Pacvue Launches Exclusive Pacvue Foundations Certification
Pacvue, the leading Commerce Operating System, is proud to announce the launch of a new, exclusive virtual training program, Pacvue Foundations Certification. As ongoing commerce expansion disrupts long-standing media and marketing strategies, this initiative will give marketers and retail media professionals the fundamental knowledge and skills to excel. This training program was developed in partnership […]
Women in Commerce: 1-on-1 with Beth Ann Kaminkow, CEO at Dentsu North America
Learn actionable leadership strategies in this revealing interview with Beth Ann Kaminkow, CEO at Dentsu North America!
Retail Media in Germany 2025: Trends, Opportunities & Challenges
The retail media industry in Germany is undergoing a major transformation. With retail media now one of the fastest-growing channels in Europe, brands and agencies are rethinking how to connect with German shoppers. The country’s strong eCommerce adoption, competitive advertising landscape, and influence as one of the biggest German retail markets make it a key […]
Win the Digital Shelf in 2025: Your CPG Retail Media Playbook
Enterprise brands and agencies navigating the increasingly competitive virtual aisles of CPG need more than broad best practices — they need category-specific strategies grounded in real shopper behavior. This guide provides exactly that.
Women in Commerce: 1-on-1 with Oshiya Savur, Chief Brand & Marketing Officer at Maesa
Discover how Oshiya Savur built a successful, rewarding career in CPG—including insider tips and lessons learned!
Women in Commerce: 1-on-1 with Cara Pratt, President of Global Retail & Media at Circana
Get practical career advice from Cara Pratt, a celebrated leader in the retail media space, in this actionable, tell-all interview!
Breaking the Silo: Putting the Retail in Retail Media
Amazon Prime Day, Target Circle Week, and Walmart Deals for Days have just wrapped up, but retail never sleeps—Back to School is already on the horizon, with holiday and seasonal events close behind. For brands, the key to sustainable success across every channel isn’t just big spending on ads during major events—it’s connecting retail media […]
How to Optimize Your Amazon Listings for Prime Day 2025
With the longest-ever Prime Day fast approaching, preparation is everything. It’s a major opportunity for brands and agencies to boost visibility, attract new customers, and exceed sales goals. One of the most important areas to focus on? Your Amazon Product Detail Pages (PDPs). Optimizing your listings ensures your products appear when and where shoppers are […]
Weeks of Cover: Preventing Out of Stock Inventory, Lost Sales and SEO Ranking
The Weeks of Cover metric helps merchandising managers think of inventory in terms of time. By keeping a close eye on WoC, you can avoid inventory stock outs and lost sales.
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