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Recording: 2024 Amazon Prime Day Summit
Watch Pacvue's session from Amazon Ads 2024 Prime Day Summit to learn how to tailor your full-funnel strategy to meet your Prime Day goals.
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Bridging the Gap Between Sales & Marketing in eCommerce
With increased economic uncertainty and limited consumer spending, now more than ever alignment between sales & marketing teams is required to drive market share and revenue growth.
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Amazon Marketing Cloud: Measuring to Win
Last-touch ROAS does have its place in performance analysis, but it shouldn’t be the end-all measurement for growth because it’s not measuring growth, it’s measuring efficiency. Now is the time to start measuring beyond ROAS.
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Cyber 5 Performance: Results from Black Friday & Cyber Monday 2022
Get a first look at Amazon advertising performance during the 2022 Black Friday to Cyber Monday holiday shopping period.
How to Optimize Retail Media Spend & Drive Results this Holiday Season – EMEA Edition
The peak holiday shopping season is almost here – are your retail media ads optimized to optimize sales?
Q3 2022 CPC Report
The data from Q3 is here! Watch this video to learn the latest quarterly trends around CPC, CPA, and ROI , what’s new in eCommerce advertising, advertising tips heading into Q4, and Q3 2022 Retail Media Platform launches, including Kroger and Sam’s Club.
Takeaways From Amazon Prime Early Access Sale
Key takeaways from Amazon's Prime Early Access Sale, how to prepare for Cyber 5, and tips for advertisers preparing for tentpole events.
Scale Your Reach: DoorDash & Pacvue Expand with On-site Advertising
How to get started advertising on DoorDash.com, DoorDash advertising opportunities to grow your brand, and more.
Ask Us Anything About PPC Optimization: Destaney Wishon and Kyle Kirkwood
Amazon ads PPC optimization strategies, advertising strategy for Black Friday, and how to incorporate DSP into brands’ ad strategy.
Retail Media Q4 Campaign Recommendations
Expert insights from Criteo to help brands plan for Q4 retail media campaigns, trends that brands can expect this year, and key takeaways.
Winning With Walmart – Strategies for Success on Walmart Connect
Updates to Walmart Connect's Second Price Auction model, changes to Walmart's relevancy criteria, campaign optimization tips, and more.
Prime Day 2022 CPC Report: How to Prepare for Q4 Deal Events
Prime Day 2022 advertising data and learnings, how to use Prime Day insights to prepare for Q4 deal events, and more.
How to Scale Your Retail Media Program
Merge joined Pacvue to cover how brands can scale their retail media program, challenges brands face when scaling, and budget allocation.
[Bloomberg Technology Interview] Amazon Prime Day 2022 Insights
Pacvue president and co-founder, Melissa Burdick, shares her key takeaways from Amazon Prime Day 2022, on “Bloomberg Technology.”
Amazon Marketing Cloud: Measuring to Win
Last-touch ROAS does have its place in performance analysis, but it shouldn’t be the end-all measurement for growth because it’s not measuring growth, it’s measuring efficiency. Now is the time to start measuring beyond ROAS.
Awards & Recognitions
