The CMO’s Guide to the Future of Commerce Media: The traditional funnel is broken. See how the Commerce Grid fixes it, measure real business outcomes, and make the three strategic moves that win in 2027.

Sleigh the 2026 Holiday Season

Pacvue’s Winter Workshop is your one-stop shop for data-backed insights, practical tips, and strategies to grow conversions, win your category, and drive sales all season long.

Explore our Hub

Winning Q4 Before Cyber Week: A practical checklist to aligning inventory, media and measurement before, during and after Cyber Week.

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your one stop shop for

Holiday Commerce Success

Access the best of Pacvue’s holiday resources all in one place: data-driven tips, performance playbooks, and actionable strategies designed to boost sales win your category, and make every campaign count.

The CMO’s Guide to the Future of Commerce Media

The traditional funnel is broken. See how the Commerce Grid fixes it, measure real business outcomes, and make the three strategic moves that win in 2027.

Explore the guide.

The Funnel Unwrapped: Winning the 2026 Holiday Season with Full-Funnel Strategy

Get the complete playbook on winning the 2026 holiday season with full-funnel strategy across all channels.

Win in holiday 2026.

Deck the Shelves: Our 2026 CPG Guide

Learn how leading brands & agencies are driving CPG growth across Amazon, Instacart, and DoorDash in H2 2026.

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The New Omnicommerce Blueprint

Discover the three pillars to eliminate silos and see how the world’s largest brands are already using this blueprint to win in fragmented markets.

Watch now.

Get Your Agentic Commerce Readiness Score

Discover where your brand stands across the five dimensions that determine visibility and conversions through AI shopping.

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Download the 2026 Holiday Unwrapped Guide

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The Best Features to Deploy this Holiday Season

Ensure you’ve utilized these powerful features that easily boost performance this year.

Commerce Promotions

Orchestrate holiday deals across all your retail channels in one calendar. Track ROI by promotion depth, margin, and attributed sales so you know which discounts drive volume and which just erode margin when peak season hits.

Live Ad Momentum

Monitor real-time ROAS, CPCs, and inventory signals across every campaign. Adjust bids and budgets by the hour, not the day, to capitalize on shopping surges and protect margin when velocity dips.

Review AI

Spot review velocity spikes before they become reputation crises. Surface conversion blockers and messaging opportunities across your own and competitors’ listings. Critical when customer attention is scarce.

Budget Manager

Set promotion, event, and lead-out budgets for the whole season, then let Pacvue pace delivery automatically. No mid-sale scrambles or burnt budgets before the rush peaks.

Inventory & Availability

Pause campaigns instantly when SKUs run low or go OOS, then re-enable the moment stock returns. Let holiday shoppers find you, not your competitors.

Dayparting & Share of Voice

Concentrate spend during peak conversion windows by hour. Hold top-of-search positioning when holiday shoppers are buying. Dial back when they’re sleeping.

Competitive Monitoring

Track competitor promotions, pricing, and ad spend in real time. Know what you’re up against and adjust your strategy before the shopping surge hits.

Retail Readiness

Align your advertising velocity with supply. Ensure your catalogs, eligibility, and buy box readiness match your media commitment so you capture demand, not just clicks.

Pacvue’s Commerce Operating System gave us the integrated visibility and control we needed to maximize Mitchum’s performance.”

Yana Borokhov Vice President, Retail & Search Engine Marketing, Horizon Media
Read the case study

Pacvue’s platform and expertise have been instrumental in transforming our retail media strategy … The results speak for themselves—we’ve seen a dramatic improvement in sales, conversion rates, and overall return on ad spend.”

Rory Patterson Senior Manager, eCommerce, Instant Pot Brands
+260% increase in Sales
+22% increase in Conversion Rate
+54% increase in ROAS
+102% increase in Share of Voice
Read the case study

The ability to dynamically adjust budgets and bids has allowed us at WPP Media to capture incremental sales while keeping efficiency well above benchmark.”

Yasmine Aljabri Senior Executive, eCommerce, WPP Media
+186% Increase in Sales
+81% Increase in ROAS 
+48% Increase in CTR 
+20% Increase in Conversion Rate 
Read the case study.

It’s incredible to see over €800,000 back in our coffers in just one year. Pacvue and Kiliagon have become indispensable partners in optimizing our Amazon profitability.”

Pierpaolo Cavaliere Group Credit Manager, Haier Europe
€800K in Recovered Revenue 

Pacvue’s Commerce Operating System gave us the integrated visibility and control we needed to maximize Mitchum’s performance.”

Yana Borokhov Vice President, Retail & Search Engine Marketing, Horizon Media
Read the case study

Pacvue’s platform and expertise have been instrumental in transforming our retail media strategy … The results speak for themselves—we’ve seen a dramatic improvement in sales, conversion rates, and overall return on ad spend.”

Rory Patterson Senior Manager, eCommerce, Instant Pot Brands
+260% increase in Sales
+22% increase in Conversion Rate
+54% increase in ROAS
+102% increase in Share of Voice
Read the case study

The ability to dynamically adjust budgets and bids has allowed us at WPP Media to capture incremental sales while keeping efficiency well above benchmark.”

Yasmine Aljabri Senior Executive, eCommerce, WPP Media
+186% Increase in Sales
+81% Increase in ROAS 
+48% Increase in CTR 
+20% Increase in Conversion Rate 
Read the case study.

It’s incredible to see over €800,000 back in our coffers in just one year. Pacvue and Kiliagon have become indispensable partners in optimizing our Amazon profitability.”

Pierpaolo Cavaliere Group Credit Manager, Haier Europe
€800K in Recovered Revenue 
the pacvue difference

Delivering outcomes at scale

All case studies
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L’Oréal UK and Publicis Media UK connected retail readiness signals directly to media execution through Pacvue’s Commerce Media OS — ensuring ad spend was dynamically concentrated on in-stock, Buy Box-eligible listings for stronger performance.

+1.42x Increase in ROAS
+1.44x Increase in CTR
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To accelerate new-to-brand growth across Japan’s top retail media platforms, Itsumo deployed Pacvue as its AI-powered commerce OS — integrating Sponsored Ads, Amazon DSP, and AMC to remove SQL bottlenecks and activate audiences at speed.

76% Increase in NTB Customers
124% Increase in sales
20% Increase in SOV
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With Pacvue’s Commerce Operating System, Revlon’s Mitchum brand and Horizon Media connected media investment with real-time commerce signals to shift from reactive adjustments to proactive, full-funnel Amazon growth.

13% Average weekly revenue lift
+19 Improvement in Best Seller Rank (BSR)
5% Paid Search Revenue Lift
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Perdue expanded beyond search into Walmart Connect’s Onsite Display ecosystem with Pacvue, using AI-driven budget management, Share of Voice analytics, and full-funnel targeting to unlock new customer growth at scale.

80.6% Increase in sales
31% Increase in new-to-brand buyers
280% Increase in new-to-brand sales
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By syncing Pacvue’s Commerce and Advertising solutions, Duracell implemented profitability-aware automation — including Net PPM%, Buy Box, and inventory rules — to protect margins and drive measurable revenue growth on Amazon.

$1M+ Recovered revenue in six months
93% Total quantity success rate
20% Increase in buy box ownership
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WPP Media used Pacvue’s Automated Rules to optimize Amazon Ads for Mars in Saudi Arabia — dynamically adjusting bids against target ROAS and eliminating wasted spend to drive outsized sales growth and category penetration.

76% Increase in ROAS
155% Increase in sales
60% Increase in NTB sales
Read the case study

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