About the Author
Pacvue
Pacvue is a commerce acceleration platform that empowers businesses to discover the most impactful opportunities, activate sales growth, and streamline daily operations. The platform turns insights into actionable recommendations by integrating retail media, commerce management, and measurement. With Pacvue as your guide, you can see further, think bigger, and move faster through your commerce journey.
2022 Planning Guide
With 2022 quickly approaching, brands are facing heightened challenges in areas such as supply chain and commodity prices, causing out-of-stock issues, declining profit margins, and general headaches. Meanwhile, the retail media industry is booming like never before. Gopuff and eBay launched new sponsored ad offerings; Amazon and Instacart are leaning into display ad types; and […]
4 minutes
Advanced Techniques to Grow Your Business Using Sponsored Display
Learn how to dial up the impact of your Sponsored Display campaigns with targeting techniques and new custom creative solutions from Amazon Advertising.
5 minutes
Q3 2021 CPC Report Recap
See what's new with Amazon Advertising, Pacvue, and a deep dive into the Q3 2021 CPC Report.
Q3 2021 CPC Report
Join Pacvue to get a first look at Amazon Advertising performance data from Q3 2021 and see how your ads performance stacked up against the benchmarks. Summary See how your performance stacked up against the benchmarks, as we take a deep dive into the largest dataset of Amazon Advertising metrics, based on hundreds of Pacvue […]
3 minutes
Pacvue Integrates with Amazon Marketing Cloud for Data-Driven Discovery
Pacvue now integrates with Amazon Marketing Cloud and brings AMC data to life with a self-service dashboard and a collection of standard, visualized reports.
Q3 2021 CPC Report
As reopening plans in the US remain in an uncertain environment, brands faced heightened challenges in two other areas in Q3 2021. First, supply chain disruptions continue to cause headaches, both in terms of shipping times and the increased cost associated with logistics. Second, increased commodity prices are diminishing profit margins. As a result, we […]
Best Practices for Maximizing Revenue on Your Amazon Store
Strategies to maximize revenue on your Amazon store, including how to create a high-quality Amazon store for your brand, how to launch new products for the holiday season, and differences between a high-performing vs low-performing Amazon store. Summary The importance of an optimized Amazon brand store is increasing every quarter, with stores updated within the […]
3 minutes
Announcing Pacvue Commerce for Total Ecommerce Management
We are excited to announce Pacvue Commerce, the total eCommerce solution enabling brands to grow their business across online marketplaces.
Incoming Storm? How To Use Weather Data for Amazon DSP Campaigns
Learn how to use weather data in your Amazon DSP campaigns to reach consumers before or during real-time weather events, down to the zip code, to prevent wasted spend in areas that aren’t in the direct path of a storm or won’t experience as bad of a heat wave.
Pacvue Fireside Chat: Will the Holiday Crunch End? Preparing for Year-Round Omnichannel Success
Watch this interview with Blake Kidd, Director of Search and Marketplaces at Rise Interactive, a full-service digital marketing agency and proud Pacvue partner, to learn quick tips about preparing your digital shelf for the holiday crunch and more importantly year-round omnichannel success. Blake discusses the importance of implementing an omnichannel tech solution that brings all […]
3 minutes
Using Pacvue During Q4 Inventory Challenges
With Q4 rapidly approaching, this blog post is all about how you can leverage Pacvue to overcome inventory constraints this holiday season.
2 minutes
Commerce Live: Omnichannel, Debunked (Oct 13-14, 2021)
Commerce Live is back and bigger than ever. Profitero and MikMak have joined forces to tackle the industry’s latest buzz term: omnichannel. Join us for a two-day virtual event!
Awards & Recognitions
