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About the Author

Pacvue

Pacvue is a commerce acceleration platform that empowers businesses to discover the most impactful opportunities, activate sales growth, and streamline daily operations. The platform turns insights into actionable recommendations by integrating retail media, commerce management, and measurement. With Pacvue as your guide, you can see further, think bigger, and move faster through your commerce journey.

Exclusive First Look: Sam’s Club & Pacvue Expand with On-site Advertising

Sam’s Club advertising: how to get started on samsclub.com with Pacvue’s new Sam’s Club advertising platform.

Product Updates
Read time 2 minutes
June 21, 2022

Pacvue Integrates Amazon Marketing Stream

Pacvue has integrated Amazon Marketing Stream to provide more detailed reporting, near real-time recommendations, and faster optimizations to improve campaign performance.

Retailer News
Strategy & Trends
Read time 5 minutes
June 17, 2022

Instacart Brand Pages: Everything We Know So Far

Learn more about creating virtual real estate for your brand and how to make the most of it, best practices for advertisers, and future upgrade plans from Instacart.

Strategy & Trends
Read time 7 minutes
June 16, 2022

8 Effective Ways to Promote Your Amazon Products and Drive More Sales

In this guest post, you will learn some best practices that will enhance the visibility of your product listing on Amazon and boost sales.

Strategy & Trends
Read time 6 minutes
June 13, 2022

Shoptalk Europe 2022 Recap: Grocery Retail Media, Shopper Marketing, and More

Key takeaways from Shoptalk Europe on current trends in online grocery, shopper marketing, omnichannel data sources, and many more hot topics in the industry today.

Product Updates
Read time 3 minutes
June 8, 2022

Pacvue Partners with Albertsons Media Collective to Deliver On-Site Advertising

We are excited to announce that Pacvue has partnered with Albertsons Media Collective, the retail media arm for Albertsons Companies, to expand access to on-site advertising.

Prime Day Levers and Strategies for 2022

Brian Martinez, Vice President of Client Services at Channel Key, and Nickeshia Watson, Account Director at Pacvue, talk about Prime Day Levers and Strategies for 2022.

Retailer News
Strategy & Trends
Read time 4 minutes
May 31, 2022

How to Prepare for Walmart Connect Second-Price Auction

This post is all about how a second-price auction on Walmart Connect works, how it affects advertisers, and some best practices on how to win second-price auctions.

Strategy & Trends
Read time 4 minutes
May 27, 2022

How to Optimize Your Full eCommerce Business for Amazon Prime Day

This post is filled with ways to optimize your full eCommerce business from a content and promotional aspect for Amazon Prime Day 2022.

Retailer News
Read time 2 minutes
May 26, 2022

New Changes Made to Search Relevancy on Walmart Connect

Items no longer need to rank in the top 128 positions organically on Walmart Connect. This post is about the recent changes made to search relevancy and what it means for brands.

Strategy & Trends
Read time 5 minutes
May 24, 2022

How to Create High Converting Product Pages on Amazon

One of the most efficient ways to increase conversions is by having fully optimized product detail pages. This post is about how to create high converting product pages on Amazon.

Guides
May 20, 2022

Guide: How to Win the Amazon Buy Box

The Amazon Buy Box is the holy grail for every Amazon vendor and third-party or “3P” seller. It provides a tremendous opportunity to generate sales due to its high impact on conversions. Whenever you search through Amazon and jump onto any product listing, it is hard not to notice the vast amount of information displayed […]

Awards & Recognitions

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