About the Author
![](https://pacvue.com/app/uploads/2024/05/DharaPatel.jpeg)
Dhara Patel
Dhara Patel is a Product Marketer with 7+ years of experience working with e-commerce platforms. With an English and Marketing background, storytelling and educating people about SaaS tools are her forte!
![](https://pacvue.com/app/uploads/2024/01/maximize-walmart-advertising-potential-with-variant-bidding.webp)
Maximize Walmart Advertising Potential with Variant Bidding
Walmart advertisers can now use Walmart Variant Bidding to promote various product variants, which enhances product listings for both shoppers and advertisers.
![](https://pacvue.com/app/uploads/2024/01/budget-calendar-insights-a-dash-of-insights-goes-a-long-way.webp)
Budget Calendar Insights: A Dash of Insights Goes a Long Way
Pacvue's Budget Calendar Insights can eliminate the pain points in campaign management and transform them into opportunities for increased sales and traffic.
![](https://pacvue.com/app/uploads/2024/01/use-walmart-rules-library-to-reduce-manual-campaign-optimization.webp)
Use Walmart Rules Library to Reduce Manual Campaign Optimization
Pacvue's newly released Walmart Rules Library helps advertisers improve campaign performance in less time with powerful custom automations.
![](https://pacvue.com/app/uploads/2024/01/capture-missed-opportunities-with-sonar-cross-retailer-keyword-sharing.webp)
Capture Missed Opportunities with Sonar Cross Retailer Keyword Sharing
NEW: Track cross retailer keywords from multiple platforms and make changes in one place. Learn about the exclusive Sonar feature from Pacvue.
![](https://pacvue.com/app/uploads/2024/01/using-advertising-and-commerce-integration-to-effectively-manage-brands.webp)
Using Advertising and Commerce Integration to Effectively Manage Brands
Managing the Amazon marketplace just got easier with Pacvue’s new Commerce Rule Library, which makes brand management easier and more metric-focused to help scale your business.
![](https://pacvue.com/app/uploads/2024/01/quick-tips-for-amazon-prime-day-2022.webp)
Quick Tips for Amazon Prime Day 2022
This post walks through some key points to pay extra attention to and how Pacvue tools can help make Prime Day 2022 prep easier.
![](https://pacvue.com/app/uploads/2024/01/reducing-advertising-costs-and-increasing-brand-awareness-with-walmart-second-price-auction.webp)
Reducing Advertising Costs and Increasing Brand Awareness with Walmart Second-Price Auction
In this post, we provide some initial key learnings and benefits for advertisers since Walmart Connect transitioned over to Second-Price Auction.
![](https://pacvue.com/app/uploads/2024/04/cta-block-small-logo-01.webp)
![](https://pacvue.com/app/uploads/2024/04/cta-block-small-logo-02.webp)
![](https://pacvue.com/app/uploads/2024/04/cta-block-small-logo-03.webp)
![](https://pacvue.com/app/uploads/2024/04/cta-block-small-logo-04.webp)
Awards & Recognitions
![](https://pacvue.com/app/uploads/2024/02/awards-adage.png)
![](https://pacvue.com/app/uploads/2024/02/awards-parisretail.png)
![](https://pacvue.com/app/uploads/2024/02/awards-amazonpartner.png)
![](https://pacvue.com/app/uploads/2024/02/awards-thesammy.png)
![](https://pacvue.com/app/uploads/2024/02/awards-american.png)
![](https://pacvue.com/app/uploads/2024/02/awards-amazonadvanced.png)
![](https://pacvue.com/app/uploads/2024/02/awards-amazon-marketing-cloud-e1714515924406.png)
![](https://pacvue.com/app/uploads/2024/08/Amazon-Reseller-Badge-e1724106951715.png)
![](https://pacvue.com/app/uploads/2024/08/MarTech_Breakthrough_Awards_Badge_2024-e1724106555949.png)