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Tag: Strategy & Trends

Strategy & Trends
Read time 5 minutes
September 9, 2020

What US Brands Need to Know About Expanding into Amazon in Europe

How brands can successfully expand into the European marketplaces.

Strategy & Trends
Read time 5 minutes
September 8, 2020

Why Some SKUs Can’t Win Paid Search on Walmart

We are sharing some tips you can use to succeed in paid search on Walmart.

Strategy & Trends
Read time 6 minutes
August 29, 2020

Winning Better Together: Building a Cohesive Ad Strategy Across Marketplaces

Here are a few ways to build a cohesive strategy across Amazon, Walmart, and Instacart.

Data & Insights
Strategy & Trends
Read time 4 minutes
August 25, 2020

[Case Study] Marketing Agency Uses Pacvue to Improve Walmart Advertising Optimization and Reporting

After using Pacvue, an independent, creative marketing agency achieved a 65% increase in ROAS, and time savings of 45% fewer hours per week managing campaigns.

Strategy & Trends
Read time 4 minutes
August 21, 2020

CommerceLive Q&A – Navigating Brand Growth through Paid Media

Answers to questions during Pacvue's session at the CommerceLive eCommerce virtual event.

Strategy & Trends
Read time 6 minutes
August 21, 2020

How to Get Started with Instacart Featured Products

Instacart Advertising 101: how to get started with Instacart featured products, how Instacart keyword bidding works, best practices, and more.

Strategy & Trends
Read time 6 minutes
August 21, 2020

How to Get Started With Walmart Advertising

Here is a checklist of things to consider as you launch advertising campaigns on Walmart.com.

Strategy & Trends
Read time 4 minutes
August 21, 2020

Top 5 Mistakes to Avoid with Walmart Advertising

These mistakes cost advertisers potential shoppers, higher CPC on their campaigns, lower visibility of their products, and an overall lower ROAS.

Strategy & Trends
Read time 6 minutes
August 21, 2020

CommerceLive Recap: How the Beauty Industry is Adapting

Takeaways from the CommerceLive session “Back to Basics: What to do When Consumers Shift from Luxury to Necessity.”

Strategy & Trends
Read time 6 minutes
August 21, 2020

How Brands can (and should) use Amazon Posts in 2020

Amazon Posts allows brands to use curated photos and visual content to engage shoppers and promote products.

Strategy & Trends
Read time 6 minutes
August 21, 2020

How to Grow Your Walmart.com Sales With 2-Day Delivery

We’re here to explain what exactly Walmart’s fast delivery program entails, benefits, and how to get started.

Strategy & Trends
Read time 7 minutes
August 21, 2020

Why Video Needs to Be Part of Your Amazon and Walmart Marketing Strategy

Video in digital marketing has exploded in both ubiquity and popularity among consumers around the world over the past few years.

Awards & Recognitions

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