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Tag: Strategy & Trends

Data & Insights
Strategy & Trends
Read time 1 minute
September 4, 2025

Women in Commerce: 1-on-1 with Oshiya Savur, Chief Brand & Marketing Officer at Maesa

Discover how Oshiya Savur built a successful, rewarding career in CPG—including insider tips and lessons learned!

Pacvue, the industry's first AI-powered Commerce Operating System, announced the launch of its "Every Click" brand campaign today to showcase the company's next chapter in solving for commerce media fragmentation and data overload.
Data & Insights
Strategy & Trends

Pacvue Launches “Every Click” Campaign, Bringing AI-Powered Commerce Operating System to Life

The campaign, which includes a Times Square billboard takeover, uses a unique metaphor to help brands visualize the powerful difference between a commerce platform and a full-fledged Commerce Operating System. Pacvue, the industry’s first AI-powered Commerce Operating System, announced the launch of its “Every Click” brand campaign today to showcase the company’s next chapter in […]

Data & Insights
Strategy & Trends
Read time 1 minute
August 26, 2025

Women in Commerce: 1-on-1 with Cara Pratt, President of Global Retail & Media at Circana 

Get practical career advice from Cara Pratt, a celebrated leader in the retail media space, in this actionable, tell-all interview!

Data & Insights
Prime Day
Strategy & Trends
Read time 11 minutes
August 11, 2025

Maintaining Momentum Post Summer Sales Events

Prime Day might be over, but for savvy advertisers, the real opportunity starts now. Even if you didn’t run promotions during Prime Day or other tentpoles, the chance to engage with the sheer volume of in-market shoppers online is irresistible. Whether you’re offering deals during Walmart Deals, or Target Circle Week, Summer Tentpoles are the […]

Amazon AMC
Product Updates
Strategy & Trends

AMC Activate: Pacvue transforms Amazon Marketing Cloud (AMC) Insights into Actionable Strategies

From Insight to Action: Activate Amazon Marketing Cloud with Pacvue Unlock the full potential of your Amazon Marketing Cloud data—without writing a single line of SQL. In this demo, see how Pacvue’s AMC Activate puts data-driven audience targeting at your fingertips. With AMC Activate, you can: Whether you’re using drag-and-drop queries or tapping into a […]

Data & Insights
Strategy & Trends
July 30, 2025

Q2 2025 EU Retail Media Benchmark Report

Our 2025 Mid-Year EU Retail Media & Summer Sales Benchmark Report delivers a deep dive into European summer sales performance across Amazon and other major marketplaces.

Data & Insights
Strategy & Trends
July 30, 2025

Q2 2025 US Retail Media Benchmark Report

Explore quarterly performance data from Amazon Ads, Walmart Connect, and Instacart Ads, alongside insights into major product categories.

Commerce Automation
Strategy & Trends
Read time 9 minutes
July 24, 2025

Breaking the Silo: Putting the Retail in Retail Media

Amazon Prime Day, Target Circle Week, and Walmart Deals for Days have just wrapped up, but retail never sleeps—Back to School is already on the horizon, with holiday and seasonal events close behind. For brands, the key to sustainable success across every channel isn’t just big spending on ads during major events—it’s connecting retail media […]

Pacvue today announced a strategic partnership with Unlimitail, the retail media network serving over 35 leading retailers across Europe and Latin America.
Partnership
Retailer News
Strategy & Trends

Pacvue Partners with Unlimitail, a Leading European Grocery Media Network, to Expand Retail Media Access Across Europe, Starting with Carrefour

Pacvue’s strategic partnership is the first of its kind with a top 3 European grocery retailer LOS ANGELES, July 23, 2025 (GLOBE NEWSWIRE) — Pacvue today announced a strategic partnership with Unlimitail, the retail media network serving over 35 leading retailers across Europe and Latin America. This collaboration will expand Pacvue clients’ self-service capabilities by enabling […]

Driving Success with Back to School on Walmart Through Pacvue
Strategy & Trends
Walmart Connect

Driving Success with Back to School on Walmart Through Pacvue

Strategy & Trends
Walmart Connect

Winning on Walmart: Experts Uncover Best Practices for Running Walmart Onsite Display Campaigns through Pacvue

How to Optimize Your Amazon Listings for Prime Day 2025
Prime Day
Strategy & Trends
Read time 12 minutes
June 30, 2025

How to Optimize Your Amazon Listings for Prime Day 2025

With the longest-ever Prime Day fast approaching, preparation is everything. It’s a major opportunity for brands and agencies to boost visibility, attract new customers, and exceed sales goals.  One of the most important areas to focus on? Your Amazon Product Detail Pages (PDPs). Optimizing your listings ensures your products appear when and where shoppers are […]

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