About the Author
Riku Laitasalo
3 min readNew Repeat Purchase ROAS Widget in Pacvue
We are excited to announce the debut of our new Repeat Purchase Return on Ad Spend (ROAS) widget within the Pacvue Product Center.
5 min readAmazon Search and Display: Better Together
Many brands are seeing huge success when combining Amazon sponsored ads and display advertising in an effective strategy to reach new audiences and increase overall sales.
5 min readShowcase Your Brand with Walmart Connect Search Brand Amplifier
Put your brand in the spotlight with Search Brand Amplifier (SBA), yet another cost-effective search ad product from Walmart Connect.
12 min readWhat are Sponsored Display Ads? Everything You Need to Know
Everything you need to know about Amazon Sponsored Display Ads.
6 min read5 Things to Know After Walmart Pickup & Delivery (PD) Merged with Walmart.com
Walmart Pickup & Delivery: early trends, current limitations, ad campaign strategy recommendations, and sales attribution changes.
2 min readAdvertising Out-of-Stock Items: Tactics You Can Use Now
By staying flexible and implementing proactive advertising strategies, you can overcome supply chain-related bottlenecks.
6 min readThree Reasons Winning Top of Search Doesn’t Matter
While reach is an important component to a brand’s overall strategy, in this article we will focus solely on sales efficiency.
5 min readWhat Should You Do When Two of Your Brands Compete in the Same Space?
Manufacturers often face situations where they have two or more brands that compete in the same space or category
4 min readHow to Prepare Your Advertising for Prime Day 2020
Strategies you can use for this year's Prime Day
6 min readGet Rich or Die Trying: Two Primary Approaches to Projecting your 2020 Amazon Marketing Spend
If, like many advertisers, you're in the midst of preparing for the challenge of projecting your ad spend and strategy for next year, we can help.
Awards & Recognitions
