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Tag: Strategy & Trends

Strategy & Trends
Read time 4 minutes
August 21, 2020

CommerceLive Q&A – Navigating Brand Growth through Paid Media

Answers to questions during Pacvue's session at the CommerceLive eCommerce virtual event.

Strategy & Trends
Read time 6 minutes
August 21, 2020

How to Get Started with Instacart Featured Products

Instacart Advertising 101: how to get started with Instacart featured products, how Instacart keyword bidding works, best practices, and more.

Strategy & Trends
Read time 7 minutes
August 21, 2020

Q&A: eCommerce Tips for the Beauty Industry

Rina Yashayeva, VP of Marketplace Strategy at Stella Rising, talks about how the beauty industry has changed, and what brands can do about it.

Strategy & Trends
Read time 9 minutes
August 21, 2020

Where eCommerce Stands for the Remainder of 2020

Beyond the broad trends, we looked at several categories’ effects from COVID and their outlook for the remainder of the year.

Strategy & Trends
Read time 6 minutes
August 21, 2020

How to Get Started With Walmart Advertising

Here is a checklist of things to consider as you launch advertising campaigns on Walmart.com.

Strategy & Trends
Read time 6 minutes
August 21, 2020

CommerceLive Recap: How the Beauty Industry is Adapting

Takeaways from the CommerceLive session “Back to Basics: What to do When Consumers Shift from Luxury to Necessity.”

Strategy & Trends
Read time 6 minutes
August 21, 2020

How Brands can (and should) use Amazon Posts in 2020

Amazon Posts allows brands to use curated photos and visual content to engage shoppers and promote products.

Strategy & Trends
Read time 6 minutes
August 21, 2020

How to Grow Your Walmart.com Sales With 2-Day Delivery

We’re here to explain what exactly Walmart’s fast delivery program entails, benefits, and how to get started.

Strategy & Trends
Read time 4 minutes
August 21, 2020

Top 5 Mistakes to Avoid with Walmart Advertising

These mistakes cost advertisers potential shoppers, higher CPC on their campaigns, lower visibility of their products, and an overall lower ROAS.

Strategy & Trends
Read time 7 minutes
August 21, 2020

Why Video Needs to Be Part of Your Amazon and Walmart Marketing Strategy

Video in digital marketing has exploded in both ubiquity and popularity among consumers around the world over the past few years.

Strategy & Trends
Read time 4 minutes
August 21, 2020

Four Key Differences Between Amazon and Walmart

From bidding to metrics, we lay out the key differences between Amazon and Walmart in this post.

Retailer News
Strategy & Trends
Read time 2 minutes
August 21, 2020

Responsive eCommerce Creative: Looking at Amazon’s New Ad Format

Responsive eCommerce Creative (REC), an ad format that allows advertisers to generate an ad automatically and include up to 20 ASINs per creative

Awards & Recognitions