Insights shaping the future of commerce
Explore trends, benchmarks, and perspectives shaping retail media and commerce.
The 2026 Commerce Outlook: How AI, DSP, and Commerce Platforms Drive Performance
Retailers are building full-funnel, AI-powered ecosystems designed to connect media, commerce, and measurement. The brands that win will not be the ones optimizing the fastest inside ad platforms. They will be the ones aligning media performance to business outcomes.
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Discovery Commerce in Retail Media: How Search & Discovery Are Changing in 2026
This shift known as discovery commerce is reshaping retail media in 2026. It changes how products gain visibility, how demand forms, and how performance should be measured. For retail media teams, understanding this shift is foundational to modern planning and execution.
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The New Performance Standard: Incrementality, iROAS & Precision Optimization in Retail Media
Incrementality is becoming the key performance standard in retail media. Traditional metrics only show correlation, but incrementality quantifies the sales that advertising actually causes. As budgets tighten, teams need proof of causal impact and a clear way to separate real lift from recycled demand. Incrementality and iROAS provide a clearer view of true contribution by helping teams separate real lift from shoppers who would have purchased anyway.
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6 minutes
Importance of Product Pricing and Effective Pricing Tactics for Your eCommerce Store
This article by Seller Snap outlines product pricing and provides some compelling ways to achieve a competitive price.
4 minutes
Uncovering More Omnichannel Opportunities in 2022
In this article, we will highlight new retail media networks and key features launching in 2022 and beyond.
8 minutes
7 Worst-Case Scenarios and How to Avoid Them When Running a Store
Red Stag Fulfillment outlines some of the worst-case scenarios that businesses face along with some actionable tips on how to avoid risks while running your online store.
3 minutes
Pacvue Wins Three Stevie® Awards in 2022 American Business Awards®
We're proud to announce that Pacvue has won 3 Stevie® Awards from the 2022 American Business Awards, touting the company’s impressive growth trajectory and innovative leadership.
5 minutes
Make the Most of Amazon Marketing Cloud (AMC) Data
This post covers the data available through AMC, how Pacvue integrates with AMC and supports advertisers, and how AMC changes the bigger picture for advertisers.
2 minutes
Announcing General Availability of Pacvue Commerce for End-to-End eCommerce Management
We are excited to announce the general availability of our end-to-end marketplace management platform, Pacvue Commerce.
4 minutes
The Importance of Dayparting in Your Walmart and Amazon Advertising Strategy
This post covers the concept of dayparting, which is turning your ads off and on during certain parts of the day, and some key use cases for your Walmart and Amazon ad strategy.
5 minutes
Uncover Omnichannel Growth on Walmart and Amazon
Discover similarities and differences in bid adjustments between Amazon and Walmart, best practices to create a holistic strategy, and an intro into new ad capabilities on Walmart.
7 minutes
8 Ways a 3PL Can Help Mitigate Supply Chain Issues in 2022
We shouldn’t expect issues like paralyzed ports, higher freight rates, and mass worker exodus to resolve anytime soon. Learn how 3PL can help mitigate supply chain issues in 2022.
4 minutes
Shoptalk 2022 Recap: Social Commerce, Unified Retail Media, and More
Key takeaways from Shoptalk 2022 around current trends in retail media, social commerce, and the ever-growing need to consolidate data and improve retail capabilities.
4 minutes
Key eCommerce Takeaways from National Products Expo West
This year’s National Products Expo West conference was an opportunity for thousands of brands to showcase the best of their talent and innovations. Here's a recap from the event.
2 minutes
Pacvue Becomes First Software Provider to Offer Advertising via Bol.com
The new API helps sales partners and vendors scale their eCommerce advertising on the growing European marketplace.
Awards & Recognitions
