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About the Author

Pacvue

Pacvue is a commerce acceleration platform that empowers businesses to discover the most impactful opportunities, activate sales growth, and streamline daily operations. The platform turns insights into actionable recommendations by integrating retail media, commerce management, and measurement. With Pacvue as your guide, you can see further, think bigger, and move faster through your commerce journey.

Data & Insights
Product Updates
Strategy & Trends
Read time 8 minutes
March 29, 2024

Navigating the Road to Revenue Recovery 

Amazon’s influence on the retail media landscape is undeniable, boasting about 9.7 million sellers globally. This vast number underscores both the platform’s global reach and its intensely competitive environment. Among these sellers, over 150,000 rake in annual sales exceeding $100,000, affirming Amazon as the premier platform for accessing a significant pool of medium to large […]

Retailer News
Read time 7 minutes
March 22, 2024

Shoptalk 2024: Gen AI, Consumer Evolution, and the Future of Retail 

That’s a wrap on Shoptalk 2024! Retail thought leaders and experts attended an array of sessions, but a few themes remained consistent: the evolving role generative AI on retail, ever-changing consumer preferences, and the latest in cutting-edge marketing technologies primed to make it easier for brands to increase profitability and market share. Whether you attended […]

Retailer News
Read time 5 minutes
March 14, 2024

Instacart Marketplace: Innovation in Personalization 

In today’s hyper-connected digital landscape, consumers are inundated with countless advertisements vying for their attention. Amidst this noise, the ability to deliver tailored, relevant content has emerged as a powerful tool for brands seeking to cut through the clutter and forge meaningful connections with their target audiences. From personalized product recommendations to customized messaging based […]

Strategy & Trends
Read time 4 minutes
February 19, 2024

Top 5 Sessions You Can’t Miss at Prosper Show 2024

With over 35 amazing sessions at Prosper Show, there's a lot to explore. We've handpicked five of our favorite sessions leading up to 'The Marketplace Seller Event of the Year'.

Strategy & Trends
Read time 5 minutes
February 9, 2024

The Super Bowl, Amazon, and the Evolving World of Advertising

We’re just days away from Super Bowl LVIII in Las Vegas, featuring the Kansas City Chiefs and the San Francisco 49ers. While the game itself remains consistent, the way people watch and the advertising during the big game have evolved big time. Since 1996, the Super Bowl has been TV’s most-watched live event, with over […]

October
October 17, 2024

Ad Tech Tokyo 2024

Will you be at Ad Tech Tokyo? Schedule a meeting with us to see our latest capabilities on Amazon, Walmart, Instacart, and other marketplaces.

October
October 14, 2024

Amazon Unboxed US 2024

Will you be at the Amazon Unboxed US? Schedule a meeting with us to see our latest capabilities on Amazon.

Guides

Building a Holistic Advertising Strategy on Instacart

Throughout the rest of 2021, research suggests consumers will continue to shop online, with store pick-up outpacing home delivery. Retailers and manufacturers will also further invest in eCommerce, as high levels of service are a key differentiator. To capture the massive growth in online grocery marketplaces, having a holistic advertising strategy on Instacart should be […]

CPG brand boosted sales by 37% with DoorDash Ads using Pacvue’s Dayparting
Budget Manager
CPG
Dayparting
DoorDash

CPG brand boosted sales by 37% with DoorDash Ads using Pacvue’s Dayparting

Learn how a CPG brand partnered with Pacvue to accomplish its goal of boosting sales on DoorDash while maintaining profit margins.

Hardline brand recaptured nearly $2M in leaked revenue with Pacvue's Buy Box Monitoring
Buy Box Monitoring
Commerce Automation
CPG

Hardline brand recaptured nearly $2M in leaked revenue with Pacvue’s Buy Box Monitoring

Pacvue's Buy Box monitoring led to a 12% increase in Buy Box ownership and prevented $1.7M million in lost revenue for a top hardline brand.

CPG brand saves time and prevents revenue leakage with Pacvue Commerce
Buy Box Monitoring
Commerce Automation
Health & Wellness
Revenue Recovery

CPG brand saves time and prevents revenue leakage with Pacvue Commerce

Health & Wellness brand leverages Pacvue's ticket automation to increase resolution time and prevent revenue leakage.

The Beech-Nut Nutrition Company's optimized ad campaigns resulted in 66% increase in sales
Bid Multiplier
CPG
Walmart Connect

The Beech-Nut Nutrition Company’s optimized ad campaigns resulted in 66% increase in sales

How Beech-Nut Nutrition increased sales with Pacvue's Bid Multiplier Rule.

Awards & Recognitions