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Jesse Gardner

How Data clean rooms and incrementality tools are shaping retail media
Strategy & Trends
Read time 4 minutes
December 2, 2024

5 Takeaways from IAB’s Connected Commerce Webinar – Data Collaboration & Incrementality

Expert panelists across retail media unravel the intricacies of Data Clean rooms, Incrementality measurement methods, and how both of these measurement tools are changing our industry

Strategy & Trends
Weekly Recap
Read time 4 minutes
November 22, 2024

November 22 Weekly Retail Roundup

Catch up on this week’s news, including new benchmark reports, Walmart's massive contributions from their ads business, and new STV offerings from Warner Bros. Discovery

Strategy & Trends
Weekly Recap
Read time 4 minutes
November 15, 2024

November 15 Weekly Retail Roundup

Catch up on this week’s news, including what to expect in 2025, Google’s perspective on retail media networks, Instacart's new features, and insights from Prime Big Deal Days.

Strategy & Trends
Weekly Recap
Read time 3 minutes
November 8, 2024

November 8 Weekly Retail Roundup

Catch up on this week’s news, including what to expect in 2025, Google’s perspective on retail media networks, Instacart's new features, and insights from Prime Big Deal Days.

Strategy & Trends
Read time 5 minutes
November 5, 2024

Top Takeaways from Prime Big Deal Days, Target Circle Week, & Walmart Holiday Deals to Use for Cyber 5

Discover benchmark data from Prime Big Deal Days, Walmart Holiday Deals, & Target Circle Week to optimize your Cyber 5 strategy and drive Q4 success.

Weekly Recap
Read time 2 minutes
November 1, 2024

November 1 Weekly Retail Roundup

In this week's weekly retail roundup, Amazon reports better-than-expected earnings, IAB and Pacvue release a new incrementality guide, and Criteo expands OMS capabilities.

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