About the Author
Pacvue
Pacvue is the only fully integrated Commerce Operating System that seamlessly unifies retail media, commerce management and advanced measurement to power growth across 100+ global marketplaces, including Amazon, Walmart, Target and Instacart. Fueled by industry-leading AI technology, real-time data and actionable insights, Pacvue’s first-to-market platform enables over 70,000 brands and agencies to maximize advertising performance, increase profitability, drive incrementality, capture market share and expand their reach throughout the commerce universe - all from a single mission control. As of 2025, Pacvue powers 12% of total retail media ad spend worldwide. Leveraging the combined strengths of Pacvue’s enterprise suite and Helium 10’s SMB solutions, Pacvue delivers the industry’s most comprehensive platform for businesses of all sizes.
NIQ and Pacvue Announce Expanded Alliance to Deliver the Next Generation of Intelligence in Retail Media Strategies
New collaboration unlocks deeper insights to provide clients with the competitive edge needed to thrive in today’s digital retail environment CHICAGO and LOS ANGELES, Dec. 09, 2024 (GLOBE NEWSWIRE) — NIQ, the world’s leading consumer intelligence company, and Pacvue, the leading commerce acceleration platform that integrates retail media, commerce management and measurement, today announced a strategic alliance […]
3 minutes
NIQ and Pacvue Announce Expanded Alliance to Deliver the Next Generation of Intelligence in Retail Media Strategies
NIQ, the world’s leading consumer intelligence company, and Pacvue, the leading commerce acceleration platform that integrates retail media, commerce management and measurement, today announced a strategic alliance that enables brands and retailers using the Pacvue platform to access the most accurate and granular data-driven insights to boost the reach and depth of holistic e-commerce strategies. The […]
Pacvue Debuts New Incrementality Console to Help Advertisers Grow Incremental Revenue with Accurate and Actionable Insights
Using an industry-leading proprietary model, Pacvue provides a highly precise estimate of the incremental sales generated from marketing activities, enabling brands to optimize their ad strategy to have greater overall impact LOS ANGELES, Sept. 17, 2024 (GLOBE NEWSWIRE) — Pacvue, the leading commerce acceleration platform that integrates retail media, commerce operations, actionable insights and advanced measurement, […]
3 minutes
Pacvue Appoints New Chief Executive Officer and Strengthens Board of Directors
Rahul Choraria appointed CEO of Pacvue, Sandeep Kella appointed to Executive Chairman.
Pacvue Wins 2024 MarTech Breakthrough Award for Campaign Management Innovation
LOS ANGELES, Aug. 19, 2024 (GLOBE NEWSWIRE) — Pacvue, the leading commerce acceleration platform that integrates retail media, commerce management and measurement, today announced it has been recognized for its innovation in campaign management by the 2024 MarTech Breakthrough Awards. The annual awards program is organized by MarTech Breakthrough, a leading market intelligence organization, to recognize the […]
2024 Prime Day Benchmark Report
Explore 2024 Prime Day data, insights, and expert analysis. See how your brand compares across ad types and categories plus tips for future sales events.
Pacvue Proudly Announces Amazon DSP Reseller Certification
Certification recognizes Pacvue as an Amazon-approved partner for its expertise in Amazon DSP campaign management LOS ANGELES, June 28, 2024 (GLOBE NEWSWIRE) — Pacvue, the industry’s first commerce acceleration platform, today announced it’s now a badged Amazon DSP reseller. Through Pacvue, advertisers can accelerate growth by activating Amazon DSP with the benefit of ongoing support, training […]
Pacvue Introduces New AI Integrations Across Product Suite
New integrated AI features add technologically advanced automation and content-generation solutions LOS ANGELES, June 18, 2024 (GLOBE NEWSWIRE) — Pacvue, the industry’s first commerce acceleration platform, today unveiled several new AI capabilities to enhance its product suite. Designed to accelerate all areas of connected commerce, Pacvue’s latest integrations enable brands and agencies to use advanced AI […]
AmerCareRoyal Optimized Weekend Performance and Cut Daily Ad Spend By 50%
Find out how AmerCareRoyal reduced bids by 60% during the weekends and increased ROAS by 15%.
3 minutes
May 24 Retail Media Roundup
Keeping up with the ever-changing retail media landscape can be a challenge, right? Don’t worry! Pacvue has your back with our Weekly Retail Media Roundup, ensuring you stay informed on the latest trends and developments. This week, Amazon launched a new ad tech tool to help publishers measure third-party data, while Target announced modest growth […]
4 minutes
May 17th Retail Media Roundup
From Amazon’s new interactive ad formats to Walmart's significant eCommerce growth and a guide to prepare you for Prime Day, catch up on the latest in this Weekly Retail Roundup.
7 minutes
Leverage Brand Term Targeting to Increase Visibility, Grow Market Share, and Capture New Customers
Learn how Brand Term Targeting can strengthen your brand's category dominance, reach new customer segments, and uncover insights to optimize campaigns seamlessly.
Awards & Recognitions
