Q3 2026 Commerce Media Benchmark Report: Learn how top brands' & agencies' ad spend performed in Q3, and unlock strategies to win in Q4.

Bloomberg Technology Interview: Black Friday & New Shopping Behaviors

Bloomberg Technology Interview: Black Friday & New Shopping Behaviors
Reading time: 1 minute

Pacvue President Melissa Burdick was on Bloomberg Technology live to discuss expectations for Black Friday and how shopping trends are here to stay. In the interview, Melissa mentioned how shipping delays are causing consumers to shop earlier than usual; how Instacart’s convenience and entry into new retailers like Best Buy are making the eCommerce marketplace an attractive choice; and why online shopping is here to stay for the majority of shoppers.


Awards & Recognitions

Amazon AdTech Reseller Badge
Amazon AdTech Reseller Badge
Amazon AdTech Reseller Badge
Amazon AdTech Reseller Badge
Amazon AdTech Reseller Badge