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Jesse Gardner

Weekly Retail Roundup - December 13
Strategy & Trends
Weekly Recap
Read time 4 minutes
December 20, 2024

December 20 Weekly Retail Roundup

Catch up on this week’s news, including Super Saturday expects massive engagement, Retail Media aims for standardization, and Amazon Workers organizing a historicstrike around the holidays.

2024 The Year In Review
Data & Insights
Strategy & Trends
Read time 9 minutes
December 17, 2024

Pacvue’s 2024 Year in Review: Innovation That Meets the Pace of eCommerce Change

See how Pacvue has grown, innovated, and adapted, across every facet of Commerce in 2024 in our year in review.

Weekly Retail Roundup - December 13
Strategy & Trends
Weekly Recap
Read time 4 minutes
December 13, 2024

December 13 Weekly Retail Roundup

Catch up on this week’s news, including Kroger and Albertson's merger falling apart, Omnicom and IPG announce their own merger, and Amazon begins selling... cars?!

What Instacart's new Share Of Voice Reporting Means for Advertisers
Strategy & Trends
Read time 5 minutes
December 10, 2024

Share of Voice is Offered By Instacart – What Does This Change?

Instacart recently launched their Category Share of Shelf metrics, giving additional insights into how brands perform against their competition. What else can SOV accomplish for Instacart sellers, and how much further can the metric go?

Weekly Retail Roundup December 6 2024
Strategy & Trends
Weekly Recap
Read time 5 minutes
December 6, 2024

December 6 Weekly Retail Roundup

Catch up on this week’s news, including Walmart's acquisition of VIZIO, Cyber 5 results, and Amazon's upgrades to their DSP advertising efficiency

3 Ways to Leverage AI for Retail Media Promotion
Strategy & Trends
Read time 6 minutes
December 4, 2024

Entering “The Maitrix” – Harnessing AI for Retail Media

In the recent webinar series by firstmovr, "The Maitrix", brought together retail media experts to discuss the impact of AI on our industry. We break down the most important takeaways from their third iteration.

How Data clean rooms and incrementality tools are shaping retail media
Strategy & Trends
Read time 4 minutes
December 2, 2024

5 Takeaways from IAB’s Connected Commerce Webinar – Data Collaboration & Incrementality

Expert panelists across retail media unravel the intricacies of Data Clean rooms, Incrementality measurement methods, and how both of these measurement tools are changing our industry

Strategy & Trends
Weekly Recap
Read time 4 minutes
November 22, 2024

November 22 Weekly Retail Roundup

Catch up on this week’s news, including new benchmark reports, Walmart's massive contributions from their ads business, and new STV offerings from Warner Bros. Discovery

Strategy & Trends
Weekly Recap
Read time 4 minutes
November 15, 2024

November 15 Weekly Retail Roundup

Catch up on this week’s news, including what to expect in 2025, Google’s perspective on retail media networks, Instacart's new features, and insights from Prime Big Deal Days.

Strategy & Trends
Weekly Recap
Read time 3 minutes
November 8, 2024

November 8 Weekly Retail Roundup

Catch up on this week’s news, including what to expect in 2025, Google’s perspective on retail media networks, Instacart's new features, and insights from Prime Big Deal Days.

Strategy & Trends
Read time 5 minutes
November 5, 2024

Top Takeaways from Prime Big Deal Days, Target Circle Week, & Walmart Holiday Deals to Use for Cyber 5

Discover benchmark data from Prime Big Deal Days, Walmart Holiday Deals, & Target Circle Week to optimize your Cyber 5 strategy and drive Q4 success.

Weekly Recap
Read time 2 minutes
November 1, 2024

November 1 Weekly Retail Roundup

In this week's weekly retail roundup, Amazon reports better-than-expected earnings, IAB and Pacvue release a new incrementality guide, and Criteo expands OMS capabilities.

Awards & Recognitions