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About the Author

Sasha Umanskaya

Sasha Umanskaya is a marketing professional specializing in E-commerce & Data Analytics.

Strategy & Trends
Read time 4 minutes
April 5, 2021

Overview and Benefits of Advertising Optimization Rules

Best practices for using optimization rules.
Retailer News
Strategy & Trends
Read time 2 minutes
August 21, 2020

Responsive eCommerce Creative: Looking at Amazon’s New Ad Format

Responsive eCommerce Creative (REC), an ad format that allows advertisers to generate an ad automatically and include up to 20 ASINs per creative

Awards & Recognitions

Amazon AdTech Reseller Badge