About the Author
Victor Yakovlev
Victor Yakovlev is a Product Marketing leader with over 10 years of experience in product strategy and marketing. He is a passionate and results-oriented leader who delivers tangible outcomes through data-driven insights and deep expertise in e-commerce and retail.
How to Calculate and Improve Your eCommerce Product Profitability
This post covers how to calculate and improve the profitability of your eCommerce business.
Introducing the Most Innovative Ecommerce Forecasting Model
Read this post to learn about Pacvue's newly released forecasting model that helps brands forecast consumption with precision.
6 Ways to Drive Profitability and Incrementality with Pacvue Commerce + Pacvue Advertising Integration
This post highlights six use cases for how the Pacvue Commerce and Advertising integration can help your business drive incrementality and profitability.
Create Data-Driven Walmart Marketing Campaigns with New Category Intelligence in Pacvue Product Center
The intro of Walmart Category Intelligence and the Pacvue Product Center allows advertisers to focus on creating data-driven strategies without spending days harvesting keywords.
Amazon Prime Day Strategies to Increase Sales
This post covers strategies and areas to look after when preparing for this year’s epic Amazon Prime Day shopping event.
Announcing General Availability of Pacvue Commerce for End-to-End eCommerce Management
We are excited to announce the general availability of our end-to-end marketplace management platform, Pacvue Commerce.