Discover precise retail media incrementality with Pacvue's iROAS Dashboard, part of our new Incrementality Console!

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Accelerate commerce growth on Amazon

Elevate your Amazon marketing strategy across the entire customer journey with Pacvue’s connected commerce platform, built to drive incremental sales, market share and profitability.

Pacvue

Drive Amazon sales with full-funnel retail media and eCommerce management

Leverage first-party data to target the most relevant audiences at scale, automate campaign creation and management, and unlock key performance insights with Pacvue’s connected commerce platform. From powerful advertising capabilities across Search, DSP, AMC and organic to dispute management via our Commerce Solutions, Pacvue’s platform empowers you to quickly implement recommended actions that drive brand awareness, customer loyalty and sales.

Pacvue

Save time without sacrificing performance

Put campaigns on autopilot with rules-based automation, precise bid management, and keyword recommendations across all ad types, including Search, DSP and AMC. Spend less time on manual campaign management and more time on strategy.

Powering Amazon success for thousands of brands

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Pacvue

Stay ahead of the competition with Share of Voice insights

Keep one step ahead of category competitors by uncovering Pacvue’s Share of Voice Insights. Uncover critical insights from keyword research, bid for first position, and prioritize your ad strategy alongside your organic visibility.

10x increase in likelihood that Amazon customers will convert if they’re exposed to a Sponsored TV, DSP, and Sponsored Ads campaign (vs. just being exposed to Sponsored Ads)*

*Pacvue first-party data, 2023
Pacvue

Increase sales while effectively managing budget

Manage Sponsored Ads and DSP with more control, including daypart bidding, out-of-budget tracking, budget pacing, and budget flighting for seasonal campaigns and tentpole events so that you can make every dollar – or Euro, pound or yen – go further.

Pacvue

Uncover actionable insights with alerts on eCommerce data

Pause and resume ads based on inventory levels, and research and measure total ASIN-level performance in Pacvue Product Center. Bring sales, inventory, pricing, and ad data together, customize dashboards, or work directly in Excel.

Launch full-funnel programmatic campaigns with Pacvue’s AMC & DSP solutions

Pacvue

Pacvue’s DSP Solution

Leverage hyper-targeted and relevant audiences via AMC insights for even greater campaign effectiveness with Pacvue’s solution for Amazon Demand Side Platform (DSP) advertising. Effortlessly launch new DSP campaigns with pre-built templates and rule-based optimizations to capture your audience’s attention upstream and get the most out of your Amazon DSP budget with powerful automations and artificial intelligence.

Pacvue

Pacvue’s Amazon Marketing Cloud Solution

Utilize the power of Amazon Marketing Cloud data directly inside Pacvue’s platform for more effective targeting. With a self-service dashboard and a collection of standard, visualized reports with real-time data updates and user-friendly filtering, brands can unlock the rich, granular audience insights and activate AMC intelligence when planning and managing DSP campaigns.

Trusted by leading brands to deliver award-winning results

Pacvue
Prime Day Success

228%

ROAS Increase During Prime Day

How Colgate and GroupM used AMC Audiences and Amazon DSP Ads on Pacvue to increase sales by 275% during Prime Day.

“In this case, AMC Audiences functionality was announced in May, just two months before Prime Day.  We adopted the feature immediately and built a robust customization tool and AMC audience template to make it easy for customers like GroupM to execute their custom strategy for Colgate.u0022

Melissa Burdick, Co-founder and President of Pacvue
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Purchase Rate

10%

Increase in Purchase Rate

How OneStone used Amazon DSP and AMC via Pacvue to improve purchase rate by 10x for Essentia Water

“The AMC Dashboard gave our team the extra inch of data we were needing to justify a diversified media mix approach to advertising. With the Path to Purchase Analysis, Ad Overlap Report, and other out-of-the box reporting, we could finally measure the full-funnel impact of each ad campaign. This tool validates the hand in hand relationship between DSP and Search ads.u0022

Chase Arnold, Senior Advertising Lead, OneStone  
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How Reckitt boosted sales and increased ROAS with Amazon Marketing Cloud's advanced targeting and segmentation
Conversion Increase

27%

Conversion Rate Increase

How Reckitt boosted ROAS by 91% with Pacvue and AMC insights

The increased efficiency gave Reckitt more freedom to experiment with advertising strategies. Specifically, they were able to pilot full-funnel DSP strategies for Amazon-exclusive new product development campaigns and identify the best-performing mix of ad media to increase conversion rates.

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Latest Amazon insights from Pacvue

Getting Started with Amazon DSP Advertising Guide
Data & Insights
Guides
Strategy & Trends

Getting Started with Amazon DSP Advertising Guide

Our latest guide explores the valuable opportunities Amazon’s Demand-Side Platform (DSP) offers to advertisers…

Six Ways to Optimize your Amazon DSP Campaigns with Pacvue 
Strategy & Trends

Six Ways to Optimize your Amazon DSP Campaigns with Pacvue 

Discover six key strategies to enhance ROAS, target New-to-Brand customers, and refine audience segments with Amazon DSP.

How to Adjust Your Amazon PPC Dayparting during Shopping Events Using Share of Voice Data
Strategy & Trends

How to Adjust Your Amazon PPC Dayparting during Shopping Events Using Share of Voice Data

Interested in Amazon PPC dayparting? Find out how advanced analytics and smart automations can optimize your budget and boost visibility when traffic is high during shopping events.

Ready to grow your business on Amazon?

Grow and scale your business with an all-in-one commerce acceleration platform

Awards & Recognitions