Ready to become a data hero?

Take the audit, get your own data democracy guide

The first step to ending silos is by identifying them. Take our free commerce data maturity assessment to see how your commerce team matches up against industry best practices

✓ Built for eCommerce executives, supply chain, content & advertising
✓ Uncover data silos and unlock data sharing
✓ Audit tech stack and identify tech bloat
✓ Discover what you need for effective incrementality measurement

Take the Pacvue Executive Commerce Data Audit and become a data hero in your business

Who we work with

Uncover your level of data maturity

While the overall retail media industry continues on its path of rapid growth, the data governance and standardization within eCommerce has not grown at the same rate. Retailers do not operate with a universal set of performance metrics, and data silos only worsen when internal teams operate with independent metrics and reporting tools. That lack of a cross-channel and cross-platform performance view makes it difficult to make ROI-informed decisions.

Pacvue’s Data Maturity Audit will help you get to the root cause of data silos and offer suggestions on how to close the gaps.

Take The Audit

How to tackle data democracy

Pacvue’s Data Maturity Audit provides practitioners and leaders with a set of resources to help break down data silos and drive smarter marketing decisions.

In our audit, you’ll learn how to:

Understand how to make sense of every third-party data source coming into your business, from eCommerce data, to EPOS, to in-store data.
Consider ways to aggregate data sources and create universal KPIs that allow for automation.
Reveal which data sources and insights you currently lack.
Identify and remove (or reduce) data silos between teams that prevent growth.
Ideate ways to restructure teams to form universal customer growth teams to drive data democratization.

Take The Audit

“Every stakeholder in your business needs to have access to the same data set, and be aligned on the appropriate KPIs and their definitions to drive their business. It’s the best way to drive true data democracy.”
Melissa Burdick Co-founder & President, Pacvue

How Pacvue helps commerce teams put an end to data fragmentation

Unlock the power of integrated commerce and advertising

Put your brand in the driver’s seat and gain control of every variable that drives commerce growth. By merging retail media activation and commerce operations in a single source of truth, you can standardize and optimize across all marketplaces, and elevate product visibility while increasing conversions

Say goodbye to point solutions and hello to team alignment with advertising, sales, supply chain and forecasting all under one roof.

Get the full picture of your commerce investment with our DaaS offering, putting power of data back in your hands.

The most comprehensive model available in the industry, Pacvue’s new Incrementality Console empowers eCommerce teams to understand the full-funnel impact of ad spend, accurately plan future media-mix and drive incremental revenue growth across retailers.

Get the most out of Amazon Marketing Cloud and DSP

Unlock the full potential of AMC with pre-built audiences, reports and rules to help you reach customers like never before.

Take advantage of Pacvue’s AMC Audiences to target customers who are in-market and looking to purchase, serving them the right ads, at the right time.

Find customers who are already subscribing to other related products with Pacvue’s pre-built purchase behavior audiences, increasing long-term loyal customers.

Amazon’s wide variety of DSP placements give your brand the power to serve ads to customers where they spend their time online. With pre-built templates for different stages of the buyer journey, launching full-funnel DSP campaigns has never been easier.

Say goodbye to guesswork and hello to incremental measurement you can trust 

Pacvue’s iROAS model goes beyond standard ROAS by using advanced machine learning models, trained multiple times, to measure the most reliable incremental impact of your advertising. Understand how each dollar (or euro…or pound) spent translates into additional sales and optimize your campaigns for maximum effectiveness.

Get a comprehensive view of your advertising performance across multiple retailers and platforms, all in one place. Pacvue’s Incrementality Console provides consistent measurement across channels, allowing you to compare performance and make data-driven decisions confidently.

Say hello to simplified, accurate budget planning and advertising impact forecasting across retailers to ensure your team over-delivers on their revenue goals

Manage promotions with ease

Pacvue’s comprehensive promotions feature enables brands to optimize promotional strategies, link them to sales data, and measure their impact on business performance. It also provides advanced sales forecasting, supply chain management, and automated alerts for improved efficiency.

Schedule, track, and analyze retail promotions while linking them to sales data and ad campaigns to improve ROI.

Leverage machine learning to forecast demand, manage inventory, and adjust forecasts based on real-time data.

Provide a list of competitive products and let Pacvue report on price, sales rank, estimated units sold, listing changes, and promotions.

Reduce profit leakage and recover lost revenue with Pacvue

Pacvue’s Revenue Recovery team will step in to handle the manual tasks involved in reconciling Amazon invoices and managing disputes, reducing profit leakage. Our AI-powered service leverages a blend of proprietary technology and industry expertise to help our clients identify and correct accounting errors, such as over-billing and deductions. This dispute management improves profitability by preventing unnecessary charges and fines.

Request an Audit

See how we power growth for 70,000+ brands and agencies

Results

140%

increase in sales

Learn how Publicis Media achieved a 140% increase in sales for L’Oréal by harnessing the power of Pacvue to revolutionize their commerce

Publicis Media harnessed the power of Pacvue solutions to revolutionize their advertising efforts. Together, they optimized campaign performance, curbed out-of-budget expenditures during pivotal sales events, and mitigated brand cannibalization on competitive keywords.
Publicis Media for L’Oreal

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Results

91%

increase in return on ad spend

Learn how Reckitt boosted ROAS by 91% with Pacvue and AMC insights

Leveraging AMC attribution, Reckitt optimized their media mix to run Sponsored Search (SP + SB) and Display (DSP) in parallel. Reckitt’s success with AMC insights showcases the potential for brands to optimize their advertising strategies with Pacvue by leveraging centralized data to drive more effective remarketing and loyalty campaigns, ultimately resulting in increased sales and ROAS.
Reckitt for Enfamil® on Amazon

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Results for Sabra

12%

increase in sales per conversion

Learn how Sabra dives deep into Amazon campaign automation with Pacvue

The Pacvue team is absolutely amazing partners to work with, and their tech is top-notch. The ability to dive deep into our search campaigns beyond what we normally get with retailers or ad networks is really great. We can automate rules, implement day parting, get a ton of insights, and ultimately optimize to get better results than what we had in the past.
Sabra for Amazon

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Results

79%

increase in return on ad spend

Learn how Nestlé Purina prioritizes budget on Prime Day with Pacvue

By leveraging Pacvue’s technology with the strategic insights from the team at Performics, we have seen significant improvements in our Amazon performance. Utilising this specific budget strategy helped us to deliver our best ever Prime Day results and really set ourselves up for success for the upcoming events.
Nestlé Purina for Amazon

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Results

72%

increase in return on ad spend

Learn how Hisense increased Walmart advertising ROAS 72% with Pacvue

By using Pacvue’s reporting feature, Hisense was able to quickly identify which platform and placement performed best and make appropriate bid modifiers. After adding bid modifiers, Hisense saw a 72% increase in ROAS, 46% increase in CVR and a 10% decrease in CPC.
Hisense for Walmart

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