About the Author

Sasha Umanskaya
Sasha Umanskaya is a marketing professional specializing in E-commerce & Data Analytics.

Strategy & Trends
Overview and Benefits of Advertising Optimization Rules
Best practices for using optimization rules.

Retailer News
Strategy & Trends
Responsive eCommerce Creative: Looking at Amazon’s New Ad Format
Responsive eCommerce Creative (REC), an ad format that allows advertisers to generate an ad automatically and include up to 20 ASINs per creative




Stay up to date and accelerate your business with tips, tricks, and the latest commerce news.
Awards & Recognitions








