Customers who are exposed to both Amazon Demand Side Platform (DSP) and Sponsored Products Ads are 5 times more likely to purchase than customers who are only exposed to Sponsored Products Ads. But what is Amazon DSP? What are some tips to create successful DSP campaigns? To help you answer these questions, we have Kyle Kirkwood, Pacvue’s Training Director, and Jack Lindberg, Customer Success Manager at Pacvue, to share their insights and best practices.
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