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Pacvue expands retail media offering for agencies and brands to manage their eBay Promoted Listings and Promoted Listings Advanced Advertising.

Advertisers invested heavily on Prime Day, but the data shows their ad dollars are going to increasingly expensive media placements.

Pacvue empowers agencies and brands to manage their sponsored product ads across America’s fastest growing ecommerce ad network, powered by CitrusAd.

Advertisers are spending more on Amazon to reach online shoppers, despite a modest decrease in ROAS and little change in ad efficiency metrics such as CPA and CPC.

Advertisers can now manage their Amazon DSP (Demand-Side Platform) campaigns using Pacvue’s intelligent automation, reporting, and optimization SAAS tool suite.